Care and hospitals go hand in hand, but this usually relates to patient care. At Az Damiaan in Ostend, they extend this care to employees with the same focus. Az Damiaan regularly appears in the press with original employer branding campaigns. Of course, just the image of a caring, creative employer with 'a twist' is not enough. Without a supportive and established HR policy, this reputation would be in danger. During the first wave of coronavirus, the hospital showed that they have a solid foundation in this area. Chief HR Officer, Dirk Van de Velde, explains.
American athletic giant Nike has a solid foothold in Belgium too, with five distribution centres in Ham, Laakdal and Meerhout. Together, they make up the Nike European Logistics Campus (ELC). From here, sporting goods depart around the clock, destined for wholesalers, Nike stores and online customers across Europe. This phenomenal logistics achievement relies heavily on flexibility. For that reason, personalisation, mobility and innovation are key elements of the HR policy.